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Full-length feature articles from America’s Best.

This Issue: The Psychology of Customer Service

There's more to customer service than a smile and a thank you. Turn every interaction into a memorable experience for your customers by incorporating basic behavioral psychology.

Confidently handle any situation »

Going Above and Beyond
Create legendary customer experiences »
Good customer service involves more than just setting high standards and being friendly with customers.

Sep/Nov 2008 by Cheryl Sowa

The Good, The Bad and The Ugly
Dealing with difficult customers »
There are ways to turn even your most difficult customers into raving fans.

Sep/Nov 2008 by Lynn Celmer

Delivering an Experience
Pay attention to the little things »
For many businesses, the only way to stand out is by creating a unique experience for their customers.

Sep/Nov 2008 by Charles M. Cooper

Small Budget Big Results
Ways to bypass expensive advertising »
You don’t have to break the bank to make your business stand out from the competition.

July/August 2008 by Lynn Celmer

Business in the Wilderness
Learn about entrepreneurs of the past »
Entrepreneurs in early America set the stage for business models of today.

July/August 2008 by Charles M. Cooper

Commercial Success
Memorable local television commercials »
The Super Bowl isn’t the only time of year to catch unforgettable commercials—some of the most memorable moments in television advertising come from small business commercials aired in local markets every day. Learn how these ad campaigns led to a major boost in business and name recognition for these companies.

July/August 2008 by Lisa Doyle

Branding Your Business
Make your small business a big name »
It’s not enough to just have a name and logo for your business—you need to create a brand that incorporates your whole identity. Our experts share how to establish your business as a successful, brand-name company.

July/August 2008 by Lynn Celmer

Build Up The Buzz
Leave your mark »
The top small—and almost free—ways to leave a big impact on your customers.

July/August 2008 by Cheryl Sowa

Hot List 2008
Our list of the best tips, trends and tomes for the year »
Some new, some tried-and-true—here’s our list of the best tips, trends and tomes for the year.

June 2008

Finding Your Funding
How to find the best small business financing »
Launching a new business usually requires borrowing the money needed for start-up costs. Here's how to find the right amount of money from the right lenders.

June 2008 by Charles M. Cooper

Setting a Strategy
How to organize your business plan on the path to success »
Need to write a business plan? We offer comprehensive guidelines to creating a plan that will organize your company and convince potential lenders.

June 2008 by Charles M. Cooper

Women in Small Business
Make way for these female entrepreneurs. »
Who says it’s a man’s world? Today’s female entrepreneurs are shaking up the small business scene like never before.

April 2008

Reel Business
We give our picks for best small biz flicks. »
Lights, camera, startup! From used record shops to ghost exterminators, we bring you the best of small business on the silver screen.

April 2008 by Jeremiah Leif Johnson

Small Businesses Around the World
Take a tour around the world. »
Around the country and around the globe, find out what small businesses share in common and how they differ.

April 2008 by Lynn Celmer

Learn Something New
The world is constantly changing, stay on top of things. »
Whatever you do, your business's industry is constantly changing and evolving. By learning something new about your field, you can stay ahead of your competition.

February 2008 by Mickey Hendrickson

Motivate Your Employees
Motivation comes down to one work, respect. »
Creating a dedicated and motivated workplace isn't just about giving raises. Learn how the best employers bring the best out of their employees.

February 2008 by Vinai Shreenivas

Give Your Business a Makeover
Easy tips to reinvent your business in 2008. »
Toss out those old signs and 1970s decor. With a few simple touches, you could completely reinvent your business in 2008.

February 2008 by Dave Cosper

Take Control of Your Credit
Keep your business's credit as credible as possible. »
Good credit can help your business when you need it the most. Learn how to keep your business's credit as credible as possible.

February 2008 by Dave Cosper

Ten Resolutions to Keep in 2008
Resolutions that will improve you, your business and more. »

February 2008

Market Your Business on the Web
Social networking and blogging can bring the world to you. »
Web marketing isn't just about buying ads anymore. Learn how social networking and blogging can bring the world to your doorstep.

February 2008 by Lynn Celmer

Go Green at Work
Go green, save money, and save the world this year. »
If you use our simple tips for making your office greener, saving the world can be a reasonable resolution

February 2008 by Dale Dambek

Get Involved in a Charity
Give back to the community, the foundation of small business »
Your community is the foundation of your small business. Giving back to it can be rewarding for both your spirit and your community.

February 2008 by Lynn Celmer

Save Your Business Money
Simple tips for saving your thousands of dollars per year. »
Employing a few simple practices can often make the difference of several thousands of dollars per year. Are you spending more money than you need to?

February 2008 by Jorge Cordova

Take a Vacation
Don't hurt yourself or your business, take a vacation. »
Are you hurting both yourself and your business by not taking some time off? Taking a vacation could be one of the healthiest activities you do this year.

February 2008 by James J. Tracy

Stay in Shape at Work
It's not difficult to stay in shape at your business. »
It's not difficult to stay in shape at your business. Learn how the editor of America's Best dropped some pounds without visiting the gym.

February 2008 by Jeremiah Leif Johnson

eBay Made Easy
Step-by-step Guide to eBay »
America's worst computer user proves that anyone can become an elite seller on eBay.

Fall 2007 by James J. Tracy

Success Runs in the Family for these Entrepreneurs
We interview six families who work, play, and live together. »
Some members of America's Best Companies show that the most fruitful ventures seldom fall far from the family tree.

Fall 2007 by Dave Cosper

PayPal: Using the Web's Best Billfold
The ins and outs on the world's best online wallet. »
Of the masses of eBay sellers and budding online entrepreneurs, there is one factor that many of them have in common. They all accept PayPal.

Fall 2007 by James J. Tracy

10 Ways to Protect your Business from Credit Card Fraud
Don't put yourself at risk. »
The vice president of national credit card processor National Translink Corporation on credit card fraud.

Fall 2007 by David Borosak

Three Little Letters That Can Protect Your Business
Small Business, Inc. »
Climbing your way to success often isn't easy. Learn how incorporating your business can help minimize your risk.

Fall 2007 by Lynn Celmer

The Rossi Family Shares Their Business Secrets
Business secrets of the Rossi family. »
Dominic Rossi on surviving the influx of big box furniture companies.

Summer 2007 by Jeremiah Leif Johnson

Putting Your Business on the Internet can be as Easy as 1...2...3
An introduction to myABCspace.com »
Create a Website in 15 minutes or less.

Summer 2007 by Dave Cosper

10 Ways to Make More Money
Easy strategies for improving sales. »
Easy strategies for improving sales.

Summer 2007 by James J. Tracy

Choosing the Right Logo Can Give Your Business a Jumpstart
Taking your company's logo seriously. »
By having a professional logo, your company can make that all-important first impression.

Summer 2007 by Noelle Bates

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